MY LOVE STORY WITH LITTLE YOGI
In the winter of 2016, as several of my friends and family members were about to give birth, I was struck by the clear dichotomy in children's fashion. Everything is pink or blue. While gender stereotypes in childhood were already part of my favorite subjects of study, I rather wondered about the impact of fashion on child development, but especially the integration of gender stereotypes. Why is the cutting of clothes different for boys and girls, why are some colors prohibited for one sex and not for the other, why, why, why?
I grew up in a sewing workshop. My mother is the queen of the DIY and I have always seen her work with her hands. On a Sunday, I arrived with my fabrics of all kinds, my drawing, and an idea: create unisex clothing for babies. My mother and I created unique pieces for each one of my friends, and the excitement was instantaneous!
A few days later, I explained my project on Facebook and Little Yogi charmed thousands of subscribers in just a few hours. Six months later, I left behind my career as a therapist and all my years of study to devote myself body and soul to build of my company, my “first baby”: Little Yogi.
"HAREM" GROW WITH ME PANTS: A REAL CRUSH
When drawing my first designs, I fell in love with the Grow With Me Pants, "Harem" cut: super stylish and comfortable pants that grow with your baby. What's better?
Babies grow up at a blistering speed, and their clothes (especially their pants!) quickly become too small. With the waist and ankle bands, the grow with me pants allow you to adjust the length to keep up with the size of your kids. Therefore, they are a lot more sustainable!
Clothes on the market also become worn after a few washes. That's why Little Yogi offers you exceptionally high-quality cotton pants made from durable materials that will stay beautiful for years to come!
WHERE TO FIND US
Today, we are proud to offer you a complete line of quality clothing for ages 0 to 5, from trendy grow with me pants and tops to jumpsuits, overalls, rompers, and even newborn accessories such as bibs and bamboo muslins! We also offer vegan, baby-safe teething toys.
Our Little Yogis are mostly sold online and can be ordered anywhere in the world. We also sell in some specialized children's boutiques in Quebec.
AN ETHIC & ECO-RESPONSIBLE BRAND
All of our clothing illustrations are first hand-drawn before being printed on 100% organic cotton and bamboo fabrics with non-toxic water-based ink.
All of our Harem pants are #unisex, #biological and #gradual! No gender restrictions, and a unique modern style! We address a jovial criticism of the fashion industry that splits the world of our children in two; princesses and adventurers. For us, colors do not have a gender! #everythingisnotpinkorblue